Why Ektara…

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Because we love… our world, our fellow-beings, animals, rivers, plants and trees.

Reading a good story, a good poem, an article or a picture can draw us into glee or feel someone’s grief and both invite us into experiencing a kind of joy through association.

We often feel that our children… all children… can find pleasure through art and literature and through an engagement with their surroundings.

There is enough literature in Hindi, thousands of books, but very few can engage a reader or are a pleasurable read.

These books fail to evoke an experience for the reader. Most of the books we found were such that we felt children were better-off without them.